Jennifer Slay is a well respected Women’s Empowerment Life Coach, Counsellor, and the Creator of Finesse – a program created to transform the everyday woman into a woman of purpose, passion and incredible strength. She is also the co-founder of Pink Ink, an image and consulting firm that supports women in their journey to seeking increased confidence and results in both their professional and personal lives.

As a seasoned communicator whether it is speaking, writing, counselling, or coaching, Jennifer has smart solutions to share.  Her blog, social media posts, and youtube videos have become must reads and must sees for her fans as she posts musings about life, style ideas and strategies on how to better finesse your life.  With a Master’s in Social Work, Jennifer has had a seasoned career in helping the disadvantaged and disenfranchised.  With her focus now on developing healthy, wealthy, and wise solutions for women who desire to change, Jennifer has a busy and bright roster of clients. She specializes in working with women from all walks of life as well as community organizations to make meaningful and lasting impact.

Awards & Accolades:

Queen Elizabeth II Diamond Jubilee Medal, London Community Achievement Award


Jennifer Slay is a Registered Social Worker with a BSW, and MSW.  She is also a Certified Coach Practitioner

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